PERSONAL INFORMATION WE COLLECT
When you interact with the Site, we automatically gather certain information about your device. This includes details about your web browser, IP address, time zone, and the cookies installed on your device. Additionally, as you browse the Site, we collect information about the specific web pages or products you view, the referring websites or search terms that led you to the Site, and your interactions with the Site. We refer to this information as "Device Information."
We utilize various technologies, such as cookies, log files, and web beacons, to collect Device Information. Cookies are data files that are stored on your device and may contain an anonymous unique identifier. Log files track actions on the Site and may record data such as your IP address, browser type, internet service provider, and date/time stamps. Web beacons, tags, and pixels are electronic files used to gather information about your browsing activities on the Site.
Furthermore, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as "Order Information."
HOW WE USE YOUR PERSONAL INFORMATION
We primarily utilize the Order Information we collect to fulfill your orders on the Site. This involves processing your payment information, arranging for shipping, providing invoices and order confirmations, and communicating with you regarding your order. Additionally, we may use Order Information to screen orders for potential risks or fraudulent activities and to provide you with information or advertisements related to our products or services, based on your preferences.
The Device Information we collect assists us in screening for potential risks and fraudulent activities, particularly through analyzing IP addresses. It also aids in improving and optimizing the Site by generating analytics about customer browsing and interactions, and assessing the effectiveness of our marketing and advertising campaigns.
SHARING YOUR PERSONAL INFORMATION
To better understand how customers use the Site, we may share your Personal Information with third parties. For instance, we utilize Google Analytics to analyze browsing patterns and behaviors.
We may also disclose your Personal Information in order to comply with applicable laws and regulations, respond to legal requests, protect our rights, or investigate potential fraudulent activities.
We may use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. If you would like to understand how targeted advertising works and opt out, you can visit the Network Advertising Initiative's educational page at [insert link to NAI's page on online advertising]. To opt out of targeted advertising from specific platforms, such as Facebook, Google, and Bing, you can use the following links:
Facebook: [insert link to Facebook's ad preferences page]
Google: [insert link to Google's ad settings]
Bing: [insert link to Bing's personalized ads page]
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal.
DO NOT TRACK
Please be aware that we do not alter our data collection and usage practices in response to Do Not Track signals from your browser.
The Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from individuals under the age of 18. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately so that we can take appropriate action to remove such information from our records.